AAF-Orlando is operated by volunteers who care about forwarding the state of advertising in our community.
A Call to Action
Each year we call upon our members to serve as Committee Chairs and Committee Participants to plan and execute the various operations and initiatives of our club, including: the ADDY Awards, Silver Medal Awards, monthly professional and social programs, strategic partnerships, government relations, public service, education, and more.
Why You Should Participate
Chairing or joining one of our AAF-Orlando committees is an exceptional opportunity to contribute or sharpen your skills and to develop relationships with like-minded professionals who share your enthusiasm for the advertising industry.
Please take some time to review the current committees and contact our President, or directly to the Committee Chairs listed below, in order to find out how you can get involved.
Prerequisites For Committee Participation
- Chairs must be appointed by the AAF-Orlando President and approved by the Board of Directors.
- Appoint enough committee members to manage all aspects of the committee's objectives.
- Lead the committee and guide its direction towards realizing those goals and objectives.
- Oversee and manage the work, deadlines and responsibilities of committee members.
- Manage the budget allowances allocated for the committee.
- Employ fiscal responsibility to spending and income decisions.
- Secure the approval of the board for all anticipated expenses before entering into any agreements or arrangements.
- Attend all scheduled board meetings and report the status of the committee's accomplishments and action plans.
Available Committees
ADDY® Awards Planning
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The ADDY ® Awards is the advertising industry’s largest and most representative competition, attracting more than 60,000 entries annually. Conducted by the American Advertising Federation (AAF), the ADDYS recognize and reward creative excellence in all forms of advertising. Our ADDY® Planning Committee is responsible for planning and executing the call-to-entries process and the awards ceremony for the local Orlando competition, as well as forwarding winners to district.
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Marketing & Public Relations
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The Marketing & Public Relations Committee works with the local media to generate press and exposure for the AAF-Orlando with the goal of enhancing the club’s image within the Orlando business community while cultivating membership prospects. The committee will also oversee AAF-Orlando branding efforts both in print and online; works to develop marketing materials/campaigns promoting the club. |
Communication
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The Communications Committee is responsible for keeping our members informed about upcoming events, programs, special functions and general news using the 4th District AAF database e-mail application or other means when necessary. |
Socials
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The Social Committees identifies and plans social events for all demographics of the federation by investigating and securing potential locations to host special events. In addition, the Socials Committee oversees all creative for event materials and publicity for each event.
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Multi-Cultural Initiatives
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The Multi-Cultural and Diversity Initiatives Committee promotes the importance of ethnic diversity and multi-cultural initiatives within AAF-Orlando and the local advertising industry. The committee will identify opportunities for AAF-Orlando to expand their reach and value to more diverse markets, industries and members and encourage involvement and membership of diverse groups within AAF-Orlando. |
Sponsorships
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The Sponsorships Committee recommends and solicits sponsorship programs for the various events of AAF-Orlando. The committee will define levels of sponsorships, work with individual event committees on sponsorship efforts, and explore sustaining sponsorships for AAF-Orlando. In addition, the committee will develop and implement strategies for attracting new sponsors, solicit targeted sponsorships and ensure sponsor benefits are provided and sponsors are satisfied with their participation; develops sponsor "thank you" initiatives.
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Education & Scholarships
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The Education & Scholarships Committee serves as a resource for area colleges and universities through events such as the Student ADDY awards, educational tours, seminars, portfolio reviews, and mentoring opportunities. The committee will also assist with the screening of scholarship candidates. Volunteers are needed year-round for this committee.
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Strategic Partnerships
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The Strategic Partnerships Committee’s role is to maintain an open line of communication between all other non-profit community and industry organizations within the local market. The objective is to share resources and explore opportunities to increase each respective organization’s value and member benefits. |
Government Relations
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The Government Relations Committee is charged with keeping up on the latest regulations and proposed changes that can affect our industry and is a priority to our organization. This committee monitors legislative activity affecting the advertising industry, and lobbies for positive change.
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Web & Interactive Services
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The Web & Interactive Services Committee ensures that information on the AAF-Orlando website is current and serves not only as a portal for current and prospective AAF-Orlando members but also as a source of revenue. The committee also improves the use of interactive tools and services. |
Membership
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The Membership Committee is dedicated to growing the AAF-Orlando with on-going recruitment efforts throughout the Orlando advertising community while ensuring that current members are getting the most out of their membership. |
Public Service
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The Public Service Committee will research, develop and deliver projects that effectively use advertising techniques to support local, regional and/or national programs on behalf of public interest and/or community betterment.
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Programs & Events
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The Programs & Events Committee is charged with providing social, educational and networking opportunities for AAF-Orlando members by offering speakers that foster actively interested members, well attended meetings and membership growth. In addition, the committee creates and implements various social events and educational programs. These programs are intended to enhance the knowledge advertising professionals about the industry.
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Ad2 Orlando
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Ad 2 is the young professional division of the American Advertising Federation. It gives young professionals the opportunity to test your skills locally while having a national support system to back you up. Ad 2 is a group of forward thinking and forward moving people looking to make a difference, both professionally, personally and throughout the community. |
Historian
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The Historian Committee collects and maintains any documents or publications of potential future interest to AAF-Orlando. The Historian Committee also archives the entries submitted into the National Club Achievement Competition. Additionally, the Historian Committee captures important moments, events, programs and meetings through pictures and video which are later archived and published on the AAF-Orlando web site. |
4th District Annual Conference Planning
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Conducted by the 4thDistrict of the American Advertising Federation (4AAF), the conference unites delegates from all 25 federations which make up the 4thDistrict. The agenda is filled with District Board Meetings, educational guest speakers and professional development workshops that will provide you with helpful tools to maximize your position on the Board or Standing Committee. The conference ends with the 4thDistrict AAF ADDY® Awards Gala. The 4th District Annual Conference Planning Committee is responsible for planning and executing every aspect of this event from the concept and venue acquisition to final production. |
